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What did we learn about the problems faced by agencies?
In our conversations with the best digital agencies from US, UK, Canada, and Australia, we got to learn the core problems agency owners face in running their businesses. If you face one or more of these problems, the right agency CRM is the solution.
Lack of new business opportunites
Agencies follow two structures. Either they find and convert clients themselves or they collaborate with much bigger digital agencies and take their projects under white labeling. Both structures are historically successful, but they are limited. For agencies bringing their own clients, they constantly need to refine their lead generation and nurturing processes. So the flow of new business is constant. For agencies that white label, it’s a risky move. They have limited partners, and the agency is largely dependent on these partners. If partners vanish, agencies struggle big time! For both structures, bringing new business is as crucial as retaining the current ones, and CRM for agencies is the solution.
Unstructured sales process
In our conversations, we discovered that a common problem most agencies have is they lack a proper sales process. Either the sales stages are not defined properly or they lack insights on where exactly their sales pipeline is leaking. It is crucial to define a proper sales pipeline and assign owners to each stage to maximize sales outcomes. For most agencies, sales pipelines can be extremely long. That means, salespeople lose track of the deal progress, and end up missing on great opportunities. CRM for agencies solves this exact problem.
Using multiple tools for communication
Most agencies rely on multiple tools for everyday communication. There’s a separate tool for emails, calls, and texts. And of course, a different tool for meeting scheduling. There’s data for everything, but in five different sources. Best CRM for agencies like Salesmate solves that problem for you.
The constant change is hard, but there’s no alternative
Agencies HAVE to evolve because technology is constantly changing. These changes mean, agencies have to be agile with their processes, workforces, services, business approach, and more.
Missing peak productivity from every individual
Every team player must contribute 100% to the agency’s overall growth. From marketing team to customer success, everyone needs to be at their peak productivity. When processes are in place, agencies can take their productivity to the next level. A capable CRM software is going to assist you in the same.
Build long-term relationships
For agencies, gaining a client is not enough. They constantly have to put in the effort to build a connection. A true relationship that lasts for the long run. For this, agencies must execute various sales and marketing campaigns, and a CRM for agencies is the perfect partner.
Get the data muscle strong
Agency sales and marketing teams connect with hundreds of businesses daily. These data is also recorded, but in tens of tools separately. The reason is quite simple. Agencies use different tools for different needs. All the data needs to be in a common environment so that you can make the best choices for your business. CRM for digital agencies provides multiple tools, so you don’t have to leave the system often, and all your data is at a central location.
I have found Salesmate to be a breeze to use. After looking around for months to try and find a CRM that worked for my company, Salesmate had everything we needed.
Why Salesmate is undoubtedly one of the best agency CRM in the world!
Salesmate solves essential problems for your agency from lead capturing to customer satisfaction. Salesmate is not just for sales teams. It’s a complete solution for marketing and CX teams as well.
Connect, convert, close
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Find out why agencies love Salesmate!
Experience Salesmate CRM for 15 days, completely free and test every value-driven feature. No credit card required!
Write your sales playbook that brings revenue
Automate processes, communications, and more
Top rated across all platforms
Customers have rated us the best compared to any other software across review platforms like G2, Gartner, TrustRadius.
Cherish relationships with highly personalized campaigns
Turn data into mindful decisions
At a cost every agency can truly afford
Salesmate starts at just $23/user/month. Still, we want you to experience first. Start with our 15-day free trial.
Pricing every agency can afford!
Explore four simple Salesmate pricing plans.