7 Freshworks (aka Freshsales) CRM alternatives you need to consider in 2025

Every tool has its own pros and cons. However, when the cons outweigh the pros, that’s when you need to start looking for better alternatives.

When it comes to choosing a CRM software, you need to look for many factors – usability, scalability, features/add-ons, value for money, integrations, and much more.

Despite Freshsales being one of the leading CRM in the market, there are many users looking for Freshsales alternatives. Every client has a different experience when using software, so it’s possible that switching to another software can be the right decision.

On a positive note, there are some of the best software that excels in features that are lacking by Freshsales and offer some of the great features to give you an edge over others.

To help you find the best alternatives to Freshsales, we have compiled a list of the top 8 alternatives to Freshsales.

Why do people look for Freshsales alternatives?

Freshsales, despite being one of the popular CRM, gives many reasons to switch to its alternative, as shared by its users.

Here are the most common Freshsales issues shared by the users – 

  • Fewer third-party integrations
  • Long loading time
  • Poor customer support
  • Difficult to use
  • The value for money isn’t up to the mark

Here are some of the reviews that back up the above points –

The user mentions that no proper training or assistance was provided when setting up the sales pipeline. The team doesn’t focus on providing any kind of support after the purchase has been made.

Source

Another user claims that the customer support has unfortunately been very disappointing. The user states the fact that the support is just simply not a priority for the Freshsales team, and the usability is not at par as well.

Source

Studying the above reviews, it is clear that there’s a lot of room for improvement in CRM.

However, there are undoubtedly some of the best CRM available in the industry to help you overcome this and many more obstacles.

8 best Freshsales alternatives you can switch for better results

Below we have compiled a list of the 8 best Freshsales alternatives that you can check out. You can get insight into every CRM, its pros & cons, and its pricing plans, as it can help you make an informed decision.

1. Salesmate

Salesmate CRM

Salesmate is a unified customer journey platform to streamline your sales, marketing, and customer support processes.

It is a platform that enables you to improve your team’s productivity using automation, stay connected with your users at every touchpoint, and enhance your customer experience.

If you want to scale your business, Salesmate is an ideal platform. By implementing it, you can automate your business processes, connect better with your audience, create and execute targeted campaigns, and provide enhanced customer support.

It also offers more than 700 app integrations, resulting in a single source of truth for all your data. 

Features

  • Sales Automation helps you automate your tasks and build a streamlined sales process to engage, convert and delight your customers.
  • Marketing Automation helps you create highly targeted marketing campaigns with trigger-based automation journeys and connect with customers at every touchpoint.
  • Live Chat feature lets you connect with your visitors in real-time.
  • Meeting Scheduler is a feature that allows you to share your calendar with others to book meetings instantly. Moreover, you can also sync it with Google and Microsoft 365 calendars.
  • Built-in Calling enables you to engage with your prospects and clients without leaving the platform. Moreover, you can also improve your calling productivity using a power dialer.
  • Data Entry Automation provides auto profile enrichment and important contact information and tracks sales activities. Salesmate takes the pain away by automating these tasks.
  • Sales Sequences help you improve your follow-ups and client engagement with automated email and text message sequences.
  • Mobile CRM helps you access critical information, take quick actions and stay on top of your business even when you’re on the go.
  • Sales Reports provide actionable insights into your sales performance and help you forecast your revenue.

Pros

  • Salesmate is the perfect CRM and automation platform for growing teams. 
  • It is well-designed, simple to use, and provides excellent customer service. 
  • It is value for money, so you can access all the features while staying within budget.
  • The integrations work as an absolute boon for users. 

Cons

  • Initially, it is a little bit complex to use the automation journey.

Pricing

Salesmate has a Basic plan at $23/month, the Pro plan at $39/month, the most popular-Business plan at $63/month, and the enterprise custom plan.

2. LeadSquared

leadsquared CRM

LeadSquared is an all-inclusive CRM that helps you automate and streamline your sales process.  

Moreover, it also offers marketing automation that helps you push your leads faster down the sales funnel. It offers a mobile CRM to keep a check on your field sales team.

LeadSquared offers a customer portal that works as a self-serve portal for your customers. Moreover, it also provides a sales performance suite that helps you easily define goals, track progress, and view results.  

Features

  • Mobile CRM helps you keep a check on your field sales team. 
  • Marketing Automation helps you push your leads faster down the sales funnel. 
  • Pipeline Reports help you track the number of leads in each stage of the pipeline for your teams and reps. 
  • Sales Closures Reports let you keep a tab on all the deals your reps have closed against their commitment.

Pros

  • The sales dashboard is easy to create. 

Cons

  • CRM cannot be integrated without the help of a customer success manager. 
  • The setup process takes longer than anticipated.

Pricing

LeadSquared CRM offers a Lite plan at $25/ month, a Pro plan at $50/ month, and a Super plan that costs $100/month.

3. HubSpot

Hubspot CRM

HubSpot is a cloud-based CRM. It helps you get a real-time view of your entire sales pipeline on a visual dashboard. It lets you access detailed reports on sales activity, productivity, and individual performance.

HubSpot allows you to close more deals with less work using tools that remove friction from the sales process. HubSpot CRM helps your sales team notify when a prospect opens an email or visits your website.

Features

  • Deal Tracking helps you understand every active deal within your pipeline. 
  • Email Tracking helps you know the second a lead opens an email to send perfectly-timed follow-ups and close deals. 
  • Project Management enables you to organize, prioritize and manage your projects by building a collaborative workspace.
  • Meeting Scheduler helps you schedule meetings faster and forget the back-and-forth emails. 
  • Pipeline Management lets you easily add your deals, assign tasks to your team, and track your most lucrative prospects. 
  • Reporting Dashboard helps you empower your team with powerful analytics for an analyst. 
  • Mobile CRM lets you manage your deals from anywhere.
  • Contact Management helps you manage your contacts without busy work. 

Pros

  • HubSpot is easy to deploy and set up. 
  • It provides good customer service. 
  • It has good features. 

Cons

  • Expensive to use for all small and medium-sized businesses. 
  • Reporting is quite basic.
  • Users are very less likely to limit it because of their experience.

Pricing

HubSpot Starter plan starts at $45/month, the professional plan starts at $800/month and the Enterprise plan at $3200/ month.

4. Nutshell

Nutshell CRM

Nutshell CRM offers some great services. It is a web and mobile customer relationship management and email marketing automation service. If you want a simple yet effective Freshworks alternative, then Nutshell CRM is the recommended software.

It consists of web applications as well as mobile applications. It claims to be an all-in-one CRM and helps B2B teams close more deals. You can keep track of every deal. 

By using sales automation, you can automate lead assignments and streamline task management to create a better process. It also allows you to keep your sales outreach on autopilot. 

Features

  • Sales Automation helps you design and execute a sales process that reduces time-wasting tasks. 
  • Reporting gives you at-a-glance insight into your business, so you can measure performance and pinpoint areas for improvement. 
  • Contact Management helps you store all your contact details, call notes, and email conversations in one place. 
  • Email Marketing helps you can send beautifully designed marketing emails to thousands of contacts at once. 
  • Pipeline Management helps sales reps, offering four ways to view and manage your pipeline. 

Pros

  • It is easy to use.
  • It offers sane customer support.

Cons

  • Doesn’t provide value for money.
  • Functionality needs improvisation.

Pricing

Nutshell plan costs $16/month, and nutshell Pro costs $42/month. 

5. Close

Close

Close CRM is one of the well-known CRM in the industry. It claims to be an all-in-one CRM for sales teams. 

It helps you onboard your team within minutes. Also, it enables you to analyze workflows and KPIs. This, in turn, will help you grow your revenues quickly.  

Sales automation helps you sell more in less time. It also lets you integrate your other apps with CRM.

Features

  • Smart Views help you identify your hottest leads, those who have suddenly gone dark, and more. 
  • Sales Pipeline helps you get a unified view of your deals with a drag-and-drop workflow. 
  • Custom Fields and activities help you personalize your CRM with the specific business needs of your business.
  • Call Coaching helps you coach your reps to more revenue with built-in call coaching.
  • Reporting helps you get reports on the metrics that truly matter to your team.
  • Integrations let you connect with multiple applications and platforms.

Pros

  • Easy to set up. 
  • Customer service is good. 

Cons

  • Doesn’t offer value for money. 
  • Features are not up to the mark.

Pricing

The close Starter plan costs $29/ month, the Basic plan costs $69/ month, the Popular plan costs $99/ month, and the Business plan costs $149/ month. 

6. Keap 

keap

Keap CRM allows you to manage your business processes and improve your team’s productivity with its various features.

With automated lead capturing, you can never miss a new lead. Moreover, you can access company and contact details from the Keap desktop or mobile apps, so you don’t have to switch between multiple platforms.

Keap also helps you create and execute successful marketing campaigns by automating and personalizing the process.

Features

  • Sales and Marketing Automation helps you spend less time on manual tasks and improve your productivity by automating your sales and marketing processes. 
  • Sales Pipeline Management helps you move leads faster through the pipeline, close more sales, and know the status of every deal in one place. 
  • Email Marketing converts more leads with easy-to-build emails plus automation & CRM. 
  • Lead Management makes the process easy for acquiring and tracking prospects at every touchpoint in the path to becoming a customer. 
  • Reports and Analytics help you visualize sales information and stats. 
  • Integration helps you sync your data with 100s of apps.

Pros

  • It has a good customer service system. 

Cons

  • It’s not easy to use.
  • Needs to upgrade its features.

Pricing

Keap Pro plan costs $129/ month, and the Max plan costs $199/ month. 

7. Insightly

insightly

Insightly CRM is yet another Freshworks alternative. It aims at better connections with your customers. It helps you create unforgettable experiences and build lasting connections with your customers.

The platform offers various features to help you reach maximum customers and sell smarter. You can reach your customers at the right time with the right targeted message to build personalized brand experiences.

With Insightly, you can also track various metrics so that you can stay updated on the progress. Here are some of the features Insightly offers.  

Features

  • Workflow Automation helps you create complex, multi-step business processes. 
  • Lead Routing helps you track the most relevant lead information, including a rich activity timeline of marketing campaign sources.
  • Mobile Applications help you manage your tasks even when you’re traveling or on a field visit.
  • Email Tracking enables you to track every email so you can measure your email performance. 

Pros

  • It has good features for sales management. 
  • Helps small business and mid-business manage their leads and projects online.

Cons

  • It is a little difficult to use. 
  • Some of the features are pretty basic. 
  • Customer service isn’t up to the mark.

Pricing

Insightly Plus plan costs $29/ month, its Professional plan costs $49/ month, and its Enterprise plan costs $99/ month. 

Frequently Asked Questions (FAQs) related to Freshsales alternatives

Below you can find answers to the most commonly asked questions by people looking for Freshsales alternatives.

What is Freshsales CRM?

Freshsales is a sales cloud CRM solution that helps you build solid sales and marketing processes by using its robust features. You can manage all your deals, connect with your prospects and provide improved customer support.

Who are Freshworks competitors? 

Some of the prominent Freshworks competitors are Salesmate, Zoho CRM, HubSpot, Keap, Insightly, and many others.

Freshsales vs. Salesmate – which is better? 

Salesmate provides many features that Freshsales lacks, hence making Salesmate a more reliable platform for managing your business processes.

Conclusion

Based on the above-mentioned list of Freshsales alternatives, I hope that you were able to choose the right one for your business.

When talking about Salesmate offers many powerful features that can help you scale your business and improve your overall process.

Want to know if Salesmate is the right choice for your business? Then try out the features with our 15-day free trial.

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